customer persona

Customer Persona

What is a Customer Persona?

A customer persona is a definition of an ideal customer for a business.  This includes demographics, professional information, personal traits, the source of their information, and their goals and challenges.

I am sure know, or at least have heard, the number one rule in marketing is to know who you’re trying to reach with your message.

If you are not sure who this is for your business, I can help.

The first step in my process is work with you to develop your customer personas.  This will help us develop the best message to reach your customers and potential customers.